Adolescents' Shopping Orientation and Price Perception According to Their Experience on Internet Shopping Mall
제2절 수직적 마케팅 시스템
The Effect of Marketing Activities to Apparel Brand Online Community on Interaction of Apparel Brand Community
제 3장 마케팅 기회의 파악
Market Segmentation and Purchase Behavior for Consumers Purchasing Korean Cultural Fashion Items - Focused on Inbound Japanese Tourists -
Purchasing Intentions toward Originals and Counterfeits - Foreign Fashion Luxury Brands -
포지셔닝의 개념
The Difference of Goods Attribute, Brand Awareness by Fashion Brand Type
The Effect of Shopping Values and VM Information on Consumer Purchase Behavior - Basis on a Under Wear Store -
The Relationship Among Relationship Quality, Loyalty for Perceived Service Quality on Department Stores
Core 3
Internal Service Quality, Employee Satisfaction, and Organizational Performance of Apparel Retailers
Marketing Strategies of Fashion Brands -Focused on the British, French, Italian Luxury Fashion Brands-
An Investigation of the Multiple Effects of Personalization in Shopping Apparel Products
마케팅전략
A Study on Solo Consumers' Shopping Orientation
Demographic Characteristics, Consumer Values and Personalization Strategies of Apparel Brands
The Effect of Awareness of DM in Beauty art on Satisfaction and Intention of Word-of-Mouth - On Women in Their Twenties to Forties -
The Influence of Control and Friendliness-Perception of Apparel Brand on the Consumption Behavior
Branding Program Connected with the Traditional Culture in Andong: Consumer's Evaluation
The Effect of Internet Shopping Mall Characteristics, Consumer Shopping Propensity on Perceived Shopping Values and Satisfaction
A Design Marketing System using Social Big-Data
Relationship between Store Image Evaluation, Customer Satisfaction, and Repurchase Intention according to the Types of Internet Fashion Shopping Malls
The Effects of Market Orientation and Learning Orientation on Business Performance in the Textile Firms: Focusing on Moderating Effect of Company Innovativeness