제제11편편 호텔호텔··관광마케팅 관광마케팅 이해이해
소비자 행동론
제4장 구매 전 대한평가
Deep Neural Network Models to Recommend Product Repurchase at the Right Time : A Case Study for Grocery Stores
Add to Cart or Buy It Now? Factors Influencing the Usage Intention of Online Shopping Cart
제 4 장 도 매 상
브랜드, 패키징, 기타 제품 특성 요소
제품 계획과 개발 제품 계획과 개발
Analysis of Media Characteristic for Information Acquisition of Male Beauty for Industrial Promotion Strategy
제 7장 브랜드 관리
Big Data Analysis of Weather Condition and Air Quality on Cosmetics Marketing
Characteristics of Social Network Service (SNS) on Brand Equity and Consumers' Purchase Intention : Focusing on a Chinese Case
3. 유통경로 조직
Influencing Factors of Purchase Intention on Social Commerce in Cambodia : The Moderating Roles of Experience
A Study on Customized Brand Recommendation based on Customer Behavior for Off-line Shopping Malls
The Effect of Regulatory Focus on the Consumer Trust to a Web Site : Moderating Effect of Consumers' Purchasing Experience Toward Online Shopping
<경영학 원론>
마케팅젂략 계획 수립
A Study on Influencing Factors of Channel Preference
제 2장기업전략과마케팅전략장기업전략과마케팅전략
The Influence of Scarcity Message on Customers' Perceived Value, Satisfaction, and Repurchase Intention in the Context of Group-Buying Social Commerce
지난
A Study on the Impact of the SNS-Based Virtual Brand Community Identity on Brand Loyalty
Exploring a Way to Overcome Multicollinearity Problems by Using Hierarchical Construct Model in Structural Equation Model