A study on the Purchase Appraisal Standard and Post-purchase Satisfaction of Natural Dyeing Products
Analysis of Wedding Behavior of Chinese Women in their 20's to 30's in Shanghai and Neighboring Cities
A management information system for beauty business based on social influencer marketing using hot topic
Perceptions of Visual Merchandising in the Department Stores: The Employee versus Consumer Perspectives
Design and Implementation of Marketing System for Traditional Markets based on Big-data
A Study on the Purchasing Practice and Satisfaction of Down-aging Clothes for the Female in their 40s-50s
The Effects of Salesperson's Nonverbal Communication on Consumer Emotions and Service Quality in Fashion Shopping
Differences in Advertising Responses and WOM Communication by Consumption Orientation
Influence of Consumer Self-confidence and Self-confidence in Fashion Coordination on Attitude toward Secondhand Fashion Goods and Purchase Intention of Secondhand Fashion Goods
A Content Analysis of Success Factors for Fashion Brand Franchise Stores as Published in Fashion Magazine Articles
The Effects of Luxury Brand Marketing Mix on the Formation of Customer Equity - Focusing on Luxury Brand's Product Consumers in 20~40's -
The Effect of Presentation of Apparel Products on Consumers' Approach Behavior using 3D Avatar Model
Consumers' Characteristics according to Patronage Online Shopping Mall
Segmenting the Plus-size Women's Apparel Consumers using Store Patronage
The Effect of Luxury Fashion Brand Customer Equity Drivers on Customer Loyalty - Differences among Segmented Markets based on Purchasing Patterns -
Business Intelligence and Marketing Insights in an Era of Big Data: The Q-sorting Approach
The Effects of Internet Fashion Consumer Characteristics, Shopping Motivation, and Price Sensitivity on Negative Purchasing Behavior
The Influence of Consumer's Relationship Benefit Perception on the Relationship output in Internet Shopping Mall
A Cultural Comparison of Sex Role Identity and Attitude toward Grooming and Recreational Apparel Shopping Behavior among Male Consumers
The Influences of Price, Product and Promotion on Clothing Impulse Buying by the Internet Shopping Mall Types
Fashion Market Analysis and Consumer Research for Expansion of Korean Wave Fashion into the Singapore Market
Appearance-Related Consumption Behavior according to Interpersonal Relations and Masculinity - Mediated effect of Appearance Concern -
The Uncertainty, Regret Experience, and Negative Behavior Intention of Fashion Consumers According to the Types of Internet Shopping Malls
Teens and College Students' Purchasing Decision Factors of Denim Jeans In the United States
