Segmenting the Plus-size Women's Apparel Consumers using Store Patronage
A Comparative Analysis of Virtual Advertising and PPL: Focusing on Consumer Evaluation of Advertising Attributes and Ad Effectiveness
지난
The Effect of Luxury Fashion Brand Customer Equity Drivers on Customer Loyalty - Differences among Segmented Markets based on Purchasing Patterns -
3. 마케팅 환경분석
Business Intelligence and Marketing Insights in an Era of Big Data: The Q-sorting Approach
The Influence of Consumer's Relationship Benefit Perception on the Relationship output in Internet Shopping Mall
The Role of Online Social Recommendation and Similarity of Preferences: In Two Stage Purchase Decision Making Process
Who Can be the Target of SNS Review Marketing? : A Study on the SNS Based Marketing Strategy
Effect of Influencers' Product-Usage Videos upon Brand Attitude and Purchase Intention
A Cultural Comparison of Sex Role Identity and Attitude toward Grooming and Recreational Apparel Shopping Behavior among Male Consumers
세상의 변화
The Influences of Price, Product and Promotion on Clothing Impulse Buying by the Internet Shopping Mall Types
A Case study of
2차 강의
Fashion Market Analysis and Consumer Research for Expansion of Korean Wave Fashion into the Singapore Market
Field-based 3D microscopy for biological and biomedical applications
Offline and Online Channel Sales of Existing Products and New Products: Findings from Experience Goods
CO<sub>2</sub> conversion technology for CO gas synthesis using coal
The Effect of Decentering and Experiential Avoidance on Depression: The Longitudinal Mediation Effects
The Influence of Maladaptive Perfectionism, Negative Affect, and Negative Urgency on Bulimic Symptoms
Properties of Bismuthoxynitrate as a Synthetic Pearl Pigment
Teens and College Students' Purchasing Decision Factors of Denim Jeans In the United States
A Study on the Purchasing Practice and Size Fitness of Ready-made Clothes for Male College Students according to Body Types
