패키징(Packaging) 분야에서의 빅데이터(Big data) 적용방안 연구 강욱건
Design and Implementation of Marketing System for Traditional Markets based on Big-data
A Study on the Purchasing Practice and Satisfaction of Down-aging Clothes for the Female in their 40s-50s
마케팅도구로서 증강현실과 패키징 분야 적용에 관한 고찰김종서
What Gift and to Whom? : Choosing a Gift Based on Psychological Distance
The Effects of Salesperson's Nonverbal Communication on Consumer Emotions and Service Quality in Fashion Shopping
Differences in Advertising Responses and WOM Communication by Consumption Orientation
Influence of Consumer Self-confidence and Self-confidence in Fashion Coordination on Attitude toward Secondhand Fashion Goods and Purchase Intention of Secondhand Fashion Goods
A Content Analysis of Success Factors for Fashion Brand Franchise Stores as Published in Fashion Magazine Articles
Management Strategy of Corporate Library in the Competitive Corporate Environment
The Effects of Luxury Brand Marketing Mix on the Formation of Customer Equity - Focusing on Luxury Brand's Product Consumers in 20~40's -
The Effect of Presentation of Apparel Products on Consumers' Approach Behavior using 3D Avatar Model
Consumers' Characteristics according to Patronage Online Shopping Mall
Segmenting the Plus-size Women's Apparel Consumers using Store Patronage
2014년 한국광고총연합회 10월 정규교육 안내
도시 문화마케팅이 서귀포시 지역발전에 미치는 영향에 관한 연구
Medical Representatives’ Intention to Use Information Technology in Pharmaceutical Marketing
The Effect of Luxury Fashion Brand Customer Equity Drivers on Customer Loyalty - Differences among Segmented Markets based on Purchasing Patterns -
Business Intelligence and Marketing Insights in an Era of Big Data: The Q-sorting Approach
A Study on the Actual Condition of Using Low-priced Cosmetics and on the Purchasing Behavior in Female Undergraduates
The Influence of Consumer's Relationship Benefit Perception on the Relationship output in Internet Shopping Mall
A Cultural Comparison of Sex Role Identity and Attitude toward Grooming and Recreational Apparel Shopping Behavior among Male Consumers
The Influences of Price, Product and Promotion on Clothing Impulse Buying by the Internet Shopping Mall Types
Fashion Market Analysis and Consumer Research for Expansion of Korean Wave Fashion into the Singapore Market