A Study on Fashion Brand Online Impression Formation and its WOM Effect According to Online Review Types of Supporters
Consumer Perceptions, Evaluations and Attributes of Outdoor Wear Differentiation
Analysis of Outdoor Wear Consumer Characteristics and Leading Outdoor Wear Brands Using SNS Social Big Data
Analysis of Multichannel Choice Behavior based on Apparel items
The Effects of Usage Motivation of Hashtag of Fashion Brands’ Image Based SNS on Customer Social Participation and Brand Equity : Focusing on Moderating Effect of SNS Involvement
Fashion Consumers' Purchase Intention on Cross-border Online Shopping
Consumer Responses to Stockouts in Online Fashion Stores: Indicating Effects of Psychological Reactance and Emotion
The Affectof Family Restaurant Customer’s Experiences on Customer Satisfaction, Brand Attitude, and Revisit Intentions
CONCURSO DE LOGO DE ANIVERSARIO
Study on the Development of Tools for Measurement of Consumers' Brand Experience Inside and Outside a Fashion Brand Store at a Large Shopping Center
The Study of Impulse Buying Behavior according to Consumption Value in Mobile Fashion Shopping Mall
The Influence of Perceived Risk of Up-cycling Fashion Product on Trust, Purchase Intention and Recommendation Intention
The differences in Cognition, Purchasing Experience and Attitudes towards Attributes of SPA Brands between Appearance Interest Groups
Comparison of the Properties of Cosmetics Depending on the Shopping Tendency of Female Consumers in Korea and China
Purchasing Behavior of the Latest Trendy Color Bags - Focusing on Purchase Motives, Purchase Types, Satisfaction and Repurchase Intention -
Cause-Related Marketing in the Fashion Industry: The Role of Consumer Identification
A Study on the College Student Consumer's Attitude and Purchasing Practice of Free Size Clothes
The Effect of Fashion Product's Shopping Bag types on Customer Response, Advertising Effectiveness, and Purchase Intention
‘N New Media Proposal New Media Proposal M di P l’
A Study on the Influence on VM based on Consumers' Regulatory Focus on Shopping Value and Shopping Satisfaction
A Study on Purchase Satisfaction and Repurchase Intention accoding to Usage Motivation when Purchasing Fashion Products in Social Commerce
The Effects of Job Related Variables on Job Satisfaction and Job Performance of Apparel Salespeople
多段階販賣에 대한 態度와 經驗이 行動意圖에 미치는 影響에 관한 硏究
A Study on Influence of VM Attributes and VM Personality based on Consumers' Regulatory Focus on VM Attitude and Revisiting Intention