A Study on the Activation Plan for Regional Industry Ecosystem Using AHP Technique -Focused on the Automobile Industry in Gwangju-
마케팅학의 심리학적 기반
제주지역 전통시장 활성화 방안
The Effect of Art Infusion Advertising in Digital Signage on Attitude and Recall depending on Media Engagement
The Analysis of Fashion Trend Cycle using Big Data
Study on the differences in the beauty shop selection attributes between Koreans and Chinese Consumers
The Impact of SNS Advertising Attribute on Advertising Likeability and Purchase Intention: A Comparison of Difference According to Use Motive and Use Intensity of SNS
Exploration on factors to affect continuance intention of collegian subscribing YouTube: Focused on Post-adoption Model
A Study on the Visual Attention of Sexual Appeal Advertising Image Utilizing Eye Tracking
The Effect of Motivational Factors and Information Search Types on Waxing Care Intention
Development of a Prediction Model for Advertising Effects of Celebrity Models using Big data Analysis
The Effects of the Environmental Adaptation Pattern of the Railway Public Enterprises on the Marketing Capabilities: A Comparative Study on Korail and Subway Firms
Confirmation Bias on Public Advertising & Public Relations Performance: Comparing simultaneous vs. sequential information
A Study on the Effect of Personal Innovativeness on a Combined Book Store's Service Design Factor & User's Word of Mouth
The Advertising Effect on A.I. as an Endorser: Focusing on Innovativeness and Anthropomorphism of Consumer
중국시장에서 한국산과 일본산 화장품에 대한 소비자 속성지각이
An analysis on the Factors of the Consumption Expenditure on K-beauty Service Industry
Research on E-commerce Live Broadcast Based on Interaction Ritual Chain Theory
A study on the Domestic Consumer's Perception of
The Relationship among Personality Traits, Brand Tribalism, and Brand Commitment: Mediating Effects of Brand Trust and Perceived Switching Cost
The Effects of Mid-program Advertising on Audience's Preference of Television Program
A Study on the Analysis of Market Efficiency of Agricultural Products in E-Commerce B2C Platform -Based on the Consumers' Price Fairness Perceptions-
저작자표시
Analysis on Influence of Service Quality on the Visitor Satisfaction and Loyalty toward a Mountainous Local Festival : A Case of Juwangsan Sudalrae Festival
