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(1)

Moonseo Park

39동433 Phone 880-5848, Fax 871-5518 E-mail: mspark@snu.ac.kr Department of Architecture College of Engineering Seoul National University Assistant Professor, PhD

Introduction Introduction

Simulation-based dynamic project management

Sep. 1st, 2006 401.661 Advanced Construction Technology

(2)

In 1960

In 1960 ’ ’ s in Greece s in Greece … …

(3)

They found a clue but They found a clue but … …

How to reduce air pollution caused by emitting vehicles?

Regulating car driving on an odd and even

number basis

Buying one more car

Increasing registration fee

for new cars

Buying a used car

(4)

Lecture Outline Lecture Outline

ƒ Chronic Problems in Project Management

ƒ Dynamic Management Approach

ƒ Dynamic Management Concepts

ƒ Course Administration

(5)

Have you experienced ...

Have you experienced ...

ƒ Schedule and budget overruns?

ƒ Projects seemingly stuck at “90%” complete?

ƒ New products with flaws discovered after release?

ƒ Late realization of additional time or resource needs?

ƒ Difficulty comparing the performance of different,

“unique” projects?

(6)

Sources:

ƒ Peter Morris and George Hough, The Anatomy of Major Projects, Wiley, 1987.

ƒ Dr. Edward B. Roberts, Strategic Management of Technology: Global Benchmarking, December 10, 1992 [Results of a survey sponsored by the Massachusetts Institute of Technology, Cambridge, Mass and PA Consulting Group, London, England].

You are not alone You are not alone … …

The majority of all development projects fail to meet their time and cost targets, with the overrun typically between 40 and 200 percent.

Construction is not an exception. The UK construction industry reports that only 70% of projects delivered within 5% of the tender cost and 38% delivered within 5% of the tender program.

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Why? Why?

ƒ Unrealistic Goals

ƒ Late Changes

ƒ Poor Program Planning and Management

ƒ Resource Shortages

ƒ Lack of Participants’ Understanding on Requirements

ƒ Lack of Commitment

ƒ Uncertainties

ƒ And so on…

(8)

Chronic Problems in PM Chronic Problems in PM

Chronic problems in project management persist in spite of advances in planning and management tools.

ƒ Problems encountered during project management are fundamentally dynamic. However, they have been treated statically with a partial view on a project.

As a result, schedule tends to be continuously

updated during the project duration without value-

(9)

ƒ Learning has rarely accumulated across projects.

Partly due to the structural problems of projects.

R&D Projects: unique each time

Construction: process-based work that is

performed on an unfixed place by a temporary alliance among multiple organizations

[Slaughter, 1999].

Also, attributed to the lack of learning mechanism in the traditional network-based planning tools such as CPM, PERT, and PDM.

Chronic Problems in PM

Chronic Problems in PM

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Lecture Outline Lecture Outline

9 Chronic Problems in Project Management

ƒ Dynamic Management Approach

ƒ Dynamic Management Concepts

ƒ Course Administration

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Observed Problem 공기지연

기대시공률

생산성

경험희석, 품질/안전문제

건설경영에

건설경영에 대한 대한 새로운 새로운 접근 접근

실제시공률

시공속도

자원증가

공기지연

System Approach

공기지연을 유발시킨 시스템구조에 기초한 해결 모색

투입자원

Traditional Approach 공사자원을 증가시킴

delay

(12)

Their Ability to Influence Their Ability to Influence … …

Events

Patterns of Behavior

System Structure

Low

Medium

High

Ability to Influence External

Factors

(13)

Dynamic Management Approach Helps Dynamic Management Approach Helps … …

ƒ Understanding the structure of projects, and how that structure creates behavior

ƒ Designing robust project plans under uncertainty

ƒ Learning across projects

(14)

Lecture Outline Lecture Outline

9 Chronic Problems in Project Management 9 Dynamic Management Approach

ƒ Dynamic Management Concepts

ƒ Course Administration

(15)

Dynamic Management Concepts Dynamic Management Concepts

ƒ Focus on Dynamic Behavior

ƒ System Structure as Cause of that Behavior

ƒ Emphasis on Internal Dynamics

(16)

Examples of Behavior Modes Examples of Behavior Modes

Growth

Stability

Decay

population, project progress, accumulated project costs, etc.

popularity of a movie star, project staffing, change orders during construction, etc.

unemployment rate, oil price, inventory level, etc.

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The basic element of system structure is the feedback loop.

Chickens

This one is called a “positive,”

or “reinforcing” feedback loop.

+

+

EGGS CHICKENS

System Structure as Cause of Behaviors

System Structure as Cause of Behaviors

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Exodus

Exodus … … . .

Farm

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Loop effects interact with one another, making traditional diagnosis quite difficult.

+

+

EGGS CHICKENS

Such as with this

“negative,” or “balancing”, feedback loop, which may slow or reverse growth.

ROAD

CROSSINGS X

FARM SIZE

-

+

When interacting with one another When interacting with one another … …

Chickens

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An example: taxi calling system An example: taxi calling system

Use of Taxi Call System

Average Waiting Time on the Road Just-In-Time

Service +

- +

(21)

An example: taxi calling system An example: taxi calling system

Use of Taxi Call System

Average Waiting Time on the Road Just-In-Time

Service +

-

Number of Taxi Refusing People on the Raod,Waiting

for Calls +

+

+ Average Response

Time to Customers +

-

(22)

This also happens in PM This also happens in PM … …

The “dominant” loop on a project may be a controlling loop.

Staff

Progress+ -

Desired Progress +

(23)

Reinforcing loops complicate that Reinforcing loops complicate that

control...

control...

Staff

Progress+

Desired Progress

Experience

Productivity

Overtime

Fatigue +

+ - -

+

+

- -

+

(24)

An Example on a Project An Example on a Project

Project Staffing

Typical Plan

Staffing usually experiences a second staffing peak and/or

an extended tail.

Why ?

(25)

An extended tail caused by rework An extended tail caused by rework

Year 1 Year2 Year 3 Year 4 Year 5 Year 6 Year 7 Staffing Allocation

Original Work Rework

800.

600.

400.

200.

0.

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Work Assignments of Staff to

AUTO Initial Releases AUTO Revisions 200.

150.

100.

50.

A second staffing peak caused A second staffing peak caused

by rework

by rework

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Time Delayed Action

Time Delayed Action Non-linear responsesNon-linear responses Cause-Effect Relationships

Cause-Effect Relationships

Experience Productivity

New Staff

Productivity

Time

Productivity

Years of experience

Main Elements within Feedback Loops

Main Elements within Feedback Loops

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Generating observed modes of Generating observed modes of

behaviors behaviors

“….

Interacting positive and negative feedback loops of cause-effect relationships, with delays and non- linearities are capable of generating

all observed modes of behavior…”

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Simulating observed behaviors Simulating observed behaviors

Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 Year 7 Program Staff (Original plan, Simulated. vs. Actual Data)

Simulated Original Plan Data

400.

300.

200.

100.

0.

A Second Staffing Peak Caused by Rework

(30)

Emphasis on Internal Dynamics Emphasis on Internal Dynamics

ƒ System-as-Cause Thinking

… What can we do to improve our performance and accomplish our objectives.

… Proactive and offensive

ƒ System-as-Effect Thinking

… Others did it to us

… Predictive, reactive, defensive

(31)

Systems thinking and dynamic modeling provide a new approach

ƒ Focus on understanding behaviour over time

ƒ Internal feedback and stock- flow structure creates that behaviour

ƒ Integrative, high-level view of projects, business, competition, markets.

ƒ Provides understanding of how the business dynamics work, and critical success factors

ƒ Engages management team in strategy dialogue

ƒ Structured approach to analyzing and managing complex issues

ƒ Facilitates communication of strategies, consensus-building, and commitment

ƒ Basis for strategy management and organizational learning

As a World View ... As a Process and Tools ...

Potential Benefits of Dynamic Approach

Potential Benefits of Dynamic Approach

(32)

Project Management

•Org Structure

•Work

Responsibility

•Information interfaces

•How changes

•Cost/schedule.

•Technical Performance

•Technical Risk

•Programmatic risk

•Determining

•Cost/schedule Mgt.

•Baseline Mgt.

•Configuration Mgt.

•Problem Resolution

•Analysis of metric data

•Project-to- project learning

•Mgt. Plan

•Schedule Plan

•Contract Mgt.

Plan

•WBS

•Estimating,

Project Management Context Project Management Context

Project

Planning Project

Organization

Project Monitoring

Project Control

Process Improvement

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Aerospace/

Electronics

Missiles Radars Aircraft

Fire Control Systems Guidance Systems Satellites

Shipbuilding

Destroyers Carriers Submarines Frigates Commercial Assault Ships

Major

Construction

Cross-Channel Tunnel

Nuclear Power Plants

Large

Developments

Air Defense / C3 I Telephone

Switching Systems Shipboard Control

Systems Vehicles

Power Trains

Already applied in many industries..

Already applied in many industries..

(34)

Lecture Outline Lecture Outline

9 Chronic Problems in Project Management 9 Dynamic Management Approach

9 Dynamic Management Concepts

ƒ Course Administration

(35)

Reading Reading

ƒ R1: John D. Sterman, “System Dynamics Modelling for Project Management”, MIT online publication at

http://web.mit.edu/jsterman/www/SDG/project.html, 1992

ƒ R2: Terry Williams et. Al, “The Effects of Design Changes and Delays on Project Costs”, Journal of the Operational Research Society, Vol 46, pp 809-818, 1995

ƒ R3: James M. Lyneis *, Kenneth G. Cooper, Sharon A. Els, “Strategic

management of complex projects: a case study using system dynamics”, System Dynamics Review, Vol. 17, No. 3, 2001

ƒ R4: Pena-Mora, Feniosky; Park, Moonseo, “ Dynamic Planning for Fast- Tracking Building Construction Projects”, Journal of Construction

Engineering and Management, Vol 127, Issue 6, 2001

ƒ R5: Park, Moonseo, Yashada, “Model-based Construction Policymaking:

Singapore Government's Policy to Diffuse Prefabrication to the Private Sector”, Journal of Construction Engineering and Management,

Submitted 2004 (to be distributed)

ƒ R6: Park, Moonseo, “Model-based Dynamic Resource Management for Construction Projects”, Automation in Construction, 2005 vol 5

ƒ Main Textbook: “Business Dynamics”, John D. Sterman, 2000,

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Grading Grading

Continuous Assessment: 100% (NO Exam)

ƒ Assignments: 20% (4 x 5%)

ƒ Term Project: 70% (only final presentation to be assessed)

ƒ Quizzes, attendance etc: 10%

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Others Others

ƒ Lecture materials will be posted in e-Class of IT4U SNU portal (http://portal.snu.ac.kr).

ƒ Assignments (A1 to A4) and one term project (TP1 to TP3) will be done and assessed in a group of 2-3

students.

ƒ Hard & soft copies (thru e-Class) of the assignments are to be submitted before lecture (* 50% deduction on marks will be applied to late submission).

ƒ Modelling software, Vensim PLE is available at www.vensim.com

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Lecturer Lecturer

180 cm, 80kg Assistant Prof., PhD from MIT

E-mail: mspark@snu.ac.kr

(39)

References References

ƒ Avraham Shtub, Jonathan F. Bard, Shlomo Globerson, “Project management : engineering, technology, and implementation”, Englewood Cliffs, NJ, Prentice Hall, 1994

ƒ Frederick E. Gould, Nancy Joyce, Chapter 8, “Construction project management”, Upper Saddle River, NJ, Prentice Hall, 1999

ƒ James M. Lyneis *, Kenneth G. Cooper, Sharon A. Els, “Strategic management of complex projects: a case study using system dynamics”, System Dynamics Review, Vol. 17, No. 3, 2001

ƒ Christopher M. Gordon, “Choosing appropriate construction contracting method”, J. of Construction Engineering & Management, Vol. 120, No. 1, 1994

ƒ Feniosky Pena-Mora, Jim Lyneis, “Project control and management”, MIT 1.432J Lecture Material, 1998

ƒ Barrie, D.S., and Paulson, B.C., “Professional Construction Management”, McGraw Hill, 1992

ƒ Halpin, D.W., “Financial and Cost concepts for construction management”, John Wiley & Sons, 1995

ƒ Yehiel Rosenfeld, “Project Management”, MIT 1.401J Course Material, 2000

ƒ Sarah Slaughter, “Innovation in construction”, MIT 1.420 Course Material, 1999

ƒ Gray and Hughes, “Building Design Management”,.

ƒ Murdoch and Hughes, “Construction Contracts: Law and Management”, E&FN SPON, 1996

ƒ Gray, Hughes and Bennett, “The Successful Management of Design”, Reading, 1994

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